Why isn't there more work on tools for thought today?2 Why isn't there more work on tools for thought today?2 Why isn't there more work on tools for thought today?Why isn't there more work on tools for thought today?How can we develop transformative tools for thought?2020-10-18Journal2 Why isn't there more work on tools for thought today?Our experience is that many of today's technology leaders genuinely venerate Engelbart, Kay, and their colleagues. Many even feel that computers have huge potential as tools for improving human thinking. But they don't see how to build good businesses around developing new tools for thought. And without such business opportunities, work languishes. What makes it difficult to build companies that develop tools for thought? To answer this, consider Adobe, one of the few large companies serious about developing new tools for thoughtAnother large company which takes tools for thought extremely seriously is AutoDesk. A similar story could be told about it.. It's poured money into developing new mediums The plural of medium is, of course, media. However, in this context media would usually mean many pieces of new content. That's not what we mean: we mean multiple different new mediums (Illustrator, Photoshop etc). We'll reserve the unusual pluralization for this somewhat unusual meaning. for designers and artists – programs such as Illustrator, Photoshop, and so on. These mediums are remarkable tools for thought. Continue reading…