"Every perception is to some degree an act of creation, and every act of memory is to some degree an act of imagination."

-- Gerald Edelman, Second Nature: Brain Science and Human Knowledge
3 Halfway Through Gary Vaynerchuk’s ‘Jab, Jab, Jab, Right Hook,’ Here’s What I’ve Learned | by Tanner Hunt | Medium5 Halfway Through Gary Vaynerchuk’s ‘Jab, Jab, Jab, Right Hook,’ Here’s What I’ve Learned | by Tanner Hunt | MediumHalfway Through Gary Vaynerchuk’s ‘Jab, Jab, Jab, Right Hook,’ Here’s What I’ve Learned | by Tanner Hunt | Medium2020-10-07JournalMaybe I’m just an Internet marketing nerd who overthinks this, but I’m totally fascinated by the fact that at times even the major social media players themselves forget how to best use their own platforms. I don’t know whether that means a junior community manager was given too much responsibility that particular day or whether they really don’t get it, but either way, it provides some interesting insight worth noting. It reminds us that social networking is an immense, commanding force that is far bigger than the people who invented it. Since their creators first gave them life, sites like Facebook, Twitter, Instagram and Tumblr have taken on a life of their own and firmly embedded themselves into nearly every aspect of our lives, becoming so much more than their founders likely ever imagined. This has happened (is happening) with such speed and widespread adoption that it seems even the platforms themselves are still learning how to effectively use the very tool they created. Seriously though, it’s probably safe to say that no one at Twitter really understands just how incredibly powerful Twitter actually is. No one does. No one can. It’s kind of beyond us right now. Continue reading…