"Every perception is to some degree an act of creation, and every act of memory is to some degree an act of imagination."
-- Gerald Edelman, Second Nature: Brain Science and Human Knowledge
1 Memory is far more important than people tend to think:Take emotion seriously:Summary and ConclusionHow can we develop transformative tools for thought？2020-10-18Journal
Tools for thought are (mostly) public goods, and as a result are undersupplied: That said, there are closely-related models of production which have succeeded (the games industry, Adobe, AutoDesk, Pixar). These models should be studied, emulated where possible, and used as inspiration to find more such models.